CANI are pleased to share the 2017-2021 strategy, which aims to Inspire people to pursue a passion for paddling; for health, enjoyment, friendship, challenge and achievement. Following consultation with clubs, providers and stakeholders we are confident that this strategy will ensure membership focussed work by CANI, which includes all aspects of paddlesport.
VISION
The Vision is to Inspire people to pursue a passion for paddling; for health, enjoyment, friendship, challenge and achievement.
OBJECTIVES
The seven objectives have been developed from member and stakeholder consultations
1. Try, Enjoy & Explore
2. Business
3. People
4. Relationships
5. Brand
6. Places
7. Excel
